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The No Stress Guide To Finding A Great Blog Domain Name

Choosing a good domain name for your new blog takes will take some time and effort, especially if you want the blog to stand out, represent you and be profitable.

Selecting you name or your business name is the easiest way to choose a domain. Unfortunately, you can run into a road block when you find that the domain name you want is taken. Don’t despair. If you intended using your own name and someone else has snatched it up, you could add to it e.g. yournamemarketing.com or something similar that will portray what your blog is going to be about. I highly recommend that you grab your name as a domain, anyway, even if you don’t end up using it for your blog. You can later use it as an “about you” profile page, linking to all your blogs and products etc. BrandYourself.com is a free service that provides you with the tools to do this. Here is an example of one of their profile pages: http://petekistler.brandyourself.com/

If you choose a domain name for your blog from these 3 criteria, you can’t go wrong:

1. Easy to remember
2. Easy to spell
3. Representative of yourself or your business

Here are some dos and don’ts to apply when choosing a domain name.

DOMAIN NAME DO’S

* Keep It Short and Sweet – Shorter is better, that way people to remember it more easily. Remembering a domain name is very important from a marketing perspective. As visitors reach your blog and enjoy using it, they will likely tell people about it. The longer the domain name is, the harder it is to type in as there is too much room for error. Most important of all, make sure it is spelled correctly.

* Utilize Keywords – Search engines like keywords in the urls in your domain name and it will help your rankings. Finding a good keyword that fits the three criteria, and isn’t taken, might be difficult. If this is the case, you could also use a keyword as part of your domain name. If a keyword makes your domain name too long or too hard to pronounce, then don’t do it. Also don’t squeeze in a keyword for the sake of SEO. Focus on having a domain name that represents you. For a great guide to finding keyword, visit my previous blog post here:

Help! My Blog Needs Traffic – SEO and Keywords

* Use Top Level Domains If Possible – It is preferable to use a .com domain. If .com isn’t available then .net, .org and .biz are the next best  extensions. You can also get creative with an alternative domain endings without losing people. Consider del.icio.us as an example. This could be a good way to go if your blog is going to be doing something that is new or different.

DOMAIN NAME DON’TS

* Avoid Unusual Spellings – It may be tempting to use unusual spellings if the domain name you wanted is already taken. Don’t do it. They aren’t memorable and definitely aren’t easy to spell for the poor person trying to type in the address. It also looks unprofessional.

* Don’t Use Excessive Hyphens – Sometimes hyphens are good especially if you can utilize good keywords. It can make it easier to read and can help avoid misspellings. On the other hand, it can make the domain name longer which makes it easier for people to forget it. Also, if someone recommends you blog, to someone else, they may forget to mention that each word in the domain name is separated by a hyphens. If you do use hyphens, I suggest you do no more than 3 words.

* Don’t Use A Copyrighted Name – Be very careful not to use a copyrighted name. Even stay away from domain names in which part of the name is trademarked. Litigation can be costly so avoid it.

* Don’t Use Keywords That Have Double Meanings – Be careful not to use keywords in your domain that could potentially have a double meaning. For example, thishit.com…you get the picture.

By taking into consideration the above guidelines when choosing your domain name, you are sure to select one that meets the three criteria and will work well for you into the future. It’s not an easy thing to do with all the possible variations and the competition out there, but you shouldn’t settle on any old domain name either. If you put in the time and effort to choose a good domain name, you won’t go wrong with your final choice.

TOOLS TO HELP YOU FIND DOMAIN NAMES

Blog Name Generators

* Nameboy – This allows you to plug in keywords for a keyword rich domain name.
* Domainr – Find great domain names that utilize the country code e.g. Del.icio.us
* DomainsBot – This is a search tool that will help you find available domain names without submitting a query, featuring a helpful suggestion option if you’re having trouble finding a domain name.
* PickyDomains – This is a service where other people think of domain names for you. If you like one, you may claim it and buy it outright.

The above tools can be very helpful when you become stumped about the domain name for your blog. Instead of wasting hours going insane trying to find variations of names, plug in your keywords and check out the suggestions these tools generate for you.

Category: Articles